Eat My Goal was a long running, popular competition featuring Ant, Dec and all of the celebrity guests that were on that week. This segment was a call in segment and, like Splattoon, the view would control a celebrity guest.

Summary Edit

Celebrity guests would take it in turns to take penalties, with Ant in goal. Callers would choose the celebrities they thought would win against Ant.

After Ant & Dec left in 2001, Brian became the new goal keeper with Tess and later Stephen, replacing Cat as referee. In 2003, a different celebrity each week represented two teams taking it in turns to be goalkeeper.